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New Rubric Shows Coca-Cola No.1 Brand Among Facebook Advertisers [Headlines]

The Retail Social Justice Index measures effectiveness of brands' social marketing campaigns for roughly 500 big names.

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Google+’s Guide To Politics And Candidates [Headlines]

Social media sites are taking an interest in politics, allowing candidates, experts, and organizations a greater array of means to connect with Americans online.

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featured: Key Trend: Using Gaming To Spread The Word

A number of new niche social networks are attempting to quantify and define online influence, creating a community of active members who can organically grow awareness about new products, promotions...

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Old Spice Named The Most Viral Brand Of 2011 [Headlines]

The men's brand is the most-viewed in terms of online video content for the second year running.

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How Is Gamification Influencing Mainstream Corporate Culture? [Infographic]

Research shows that the majority of brands will be integrating games into their campaigns as a way to attract and retain consumers within the next three years.

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featured: 5 Top Holiday Campaigns In The Creative Sandbox Archive

PSFK picks our Top 5 favorite holiday advertising campaigns from last year.

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featured: David Rosenberg: Shaping Campaigns In The Digital Age [PSFK 2013]

Ahead of the PSFK CONFERENCE 2013 in NYC, Managing Partner of IPG Media Labs discusses how campaigns now need to ad value to consumer's lives.

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featured: David Rosenberg: Shaping Campaigns In The Digital Age [PSFK 2013]

Ahead of the PSFK CONFERENCE 2013 in NYC, Managing Partner of IPG Media Labs discusses how campaigns now need to ad value to consumer's lives.

View Article


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Magazine Passes Out Hot Potatoes To Symbolize Divisive Issues

The Economist highlights hot button topics with simultaneously real and metaphorical baked spuds.

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New Rubric Shows Coca-Cola No.1 Brand Among Facebook Advertisers [Headlines]

The Retail Social Justice Index measures effectiveness of brands' social marketing campaigns for roughly 500 big names.

View Article

Google+’s Guide To Politics And Candidates [Headlines]

Social media sites are taking an interest in politics, allowing candidates, experts, and organizations a greater array of means to connect with Americans online.

View Article

Key Trend: Using Gaming To Spread The Word

A number of new niche social networks are attempting to quantify and define online influence, creating a community of active members who can organically grow awareness about new products, promotions...

View Article

Old Spice Named The Most Viral Brand Of 2011 [Headlines]

The men's brand is the most-viewed in terms of online video content for the second year running.

View Article


How Is Gamification Influencing Mainstream Corporate Culture? [Infographic]

Research shows that the majority of brands will be integrating games into their campaigns as a way to attract and retain consumers within the next three years.

View Article

5 Top Holiday Campaigns In The Creative Sandbox Archive

PSFK picks our Top 5 favorite holiday advertising campaigns from last year.

View Article


David Rosenberg: Shaping Campaigns In The Digital Age [PSFK 2013]

Ahead of the PSFK CONFERENCE 2013 in NYC, Managing Partner of IPG Media Labs discusses how campaigns now need to ad value to consumer's lives.

View Article

Magazine Passes Out Hot Potatoes To Symbolize Divisive Issues

The Economist highlights hot button topics with simultaneously real and metaphorical baked spuds.

View Article


Land Rover’s Real-Time Digital Billboards Make Winter Look Less Miserable

This car company put a dreamy filter on winter scenes, to tempt drivers into the cold

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5 AI Trends Redefining The Retail Experience

PSFK’s AI Retail Playbook, a Microsoft collaboration, explores how artificial intelligence enables personalized and dynamic consumer interactions

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Retail Expert: Main Street Will Go “Bit & Mortar” Whether It...

KKLD* Creative Strategist Logan Woods explains how the storefronts of Main Street will need to embrace the digital revolution in order to survive, and an unlikely alliance might provide them all the...

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